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The Celebrity Effect: How Attribution Style and Scandal Severity Interact with Emotional Attachment to Shape Consumer Behavior after Scandals Master Thesis
Dordoni, Camilla
August 2025 -
Do You Read It? Exploring the Relationship Between the Positioning of the Nutrition Facts Label and the Purchase Intentions for Healthy Food Products Master Thesis
Castermans, Chimène
August 2025 -
Nudged by Cravings: How Hyper-Personalized Recommendation Systems in Online Food Services Influence Choice Behavior Master Thesis
Sheryl Ang Wei, Sheryl
August 2025 -
The impact of unsustainable vs sustainable food consumption choices on the moral emotions of consumers (pride/guilt) Master Thesis
Jorna, Elise
August 2025 -
Between clicking and craving: A quantitative approach to nudge young e-supermarket consumers to healthier snacking options Master Thesis
van der Werf, Isabel
August 2025 -
TikTok ties: The power of parasocial relationships on consumers intentions to follow recommendations in the context of TikTok Master Thesis
Böge, Antonia
August 2025 -
When Can More Become Less? A Study of the Trade-offs in Multifunctional Cosmetics Master Thesis
Berger Carnall, Sara
August 2025 -
The role of optimum stimulation level in the effectiveness of using repetition-variation to overcome donor fatigue Master Thesis
Marks, Brent
August 2025